Where the high fashion and racing worlds meet. Let's re-live together our Special Event for Palm Angels and MoneyGram Haas F1 Team. In the middle of Piazza Cordusio, Milan, the perfect synergy of breath-taking light projections and the exposition of a life-sized MoneyGram Haas F1 Team racing car results in a powerful display of elegance, technological study and boldness.
Immerse yourself in the experience through the video below.
Client.
Palm Angels, HAAS Moneygram
Location.
Piazza Cordusio, Milan
Timeframe.
September 2023
Duration.
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Activations are special projects designed to insert the brand in the urban context and to deliver a time and location-specific message. While the look and shape of the project may vary significantly, Streetvox's aim remains the same: be seen, be discussed, be in the loop.
We also designed, produced, and installed a custom-made glass showcase to host a 1:1 reproduction of the latest F1 car engineered by Moneygram HAAS. In a technological binome of spectacle and design, the projections and the installation grabbed the attention of the whole city and brought visitors into the exciting world that is the racing car universe.
Build Confidence. Set the Streets. Create Buzz.
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